Don’t let an algorithm decide what you read »

July 5, 2021

How to Create the Best Buyer Personas with Adrienne Barnes

There’s a thousand different articles and voices telling us how to create buyer personas, or ideal customer avatars, or ICAs, or one of a dozen other names. Often the recommendations of how to use these personas are contradictory. In this episode, Adrienne Barnes and Alastair McDermott discuss how to create

Let's work together!

If you’d like support on your journey to authority, I’d love to help. Learn more about Strategic Coaching & Authority Accelerator.

Registered in Ireland: No. 441380. Registered for VAT: IE9677367E.
WebsiteDoctor® is a Registered Trademark of WebsiteDoctor Consulting Services Ltd.
The Recognized Authority and Authority Press are Registered Business Names of WebsiteDoctor Consulting Services Ltd registered with the Companies Registration Office in Ireland. Formerly Marketing for Consultants. Alternative spelling “The Recognised Authority”

Privacy & Cookies · Media / Press Kit · My AI Usage Policy ·

Guide: Building Authority · Guide: Efficient Content Creation